What Does a Fractional CMO Actually Do? (Week in the Life)
A fractional CMO isn't a part-time marketing manager. Here's what they actually do, day by day, and why UK businesses pay £800–1,600/day for their expertise.
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Practical thinking on marketing, brand, AI and growth — written by the people doing the work. Plain English, no fluff, take what’s useful.
Fractional CTO: When to Hire One (And What to Expect)
A fractional CTO provides technical leadership at 40-60% of full-time cost. UK rates: £800-1,600/day. Here's when to hire one and what they actually deliver.
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Fractional CMO: The Complete Guide for UK Businesses
Everything UK businesses need to know about fractional CMOs: what they do, what they cost (£600-1,600/day), and how to hire the right one. 2026 market data included.
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The Hidden Costs of NOT Automating Your Business
Manual processes cost more than you think. Beyond wasted hours — errors, talent drain, competitive disadvantage. Here's what doing nothing actually costs.
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Why Most AI Projects Fail (And How to Be the Exception)
95% of AI pilots never reach production. The problem isn't the technology — it's everything else. Here's what actually causes AI project failures and how to avoid them.
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How We Automated 80% of a Retail Business's Admin Tasks
A UK retail business was losing 25+ hours a week to manual admin. Here's exactly how we automated 80% of it — and what they'd do differently.
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